Nicole welcomes Stacey Higginbotham, tech journalist who has been covering technology for major publications for two decades. Stacey was a Senior Editor at Fortune and is the publisher of Stacey of IoT and host of Internet of Things podcast. Stacey talks about her path into journalism, what she never wants a PR person to do again, and what makes a good company spokesperson. She also gives an example of a great pitch that came her way recently and breaks down what made it a definite “yes.”
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